Tuesday, January 16, 2007

Jones Soda Co: Turkey & Gravy

This post is a few weeks too late, but maybe some of you are still in the holiday spirit, or at least still in the holiday eating spirit. So not only does Jones Soda Co. have a line of delicious, democratically-flavored sodas, but they also sell great lip balms in flavors like Green Apple, Fufu Berry, Orange & Cream and Strawberry Lime.

So what, pray tell, is the lip balm pictured at right? Well, it's an offshoot of Jones's annual holiday promotion, wherein the company sells a Holiday Pack of soda flavors like Green Bean Casserole, Mashed Potato & Butter, Fruitcake, Cranberry and Turkey & Gravy. The company stated:

Our holiday pack takes the work, worries and cost out of preparing a turkey dinner, so our consumers can spend more time with their loved ones. We even included utensils," says Peter van Stolk, President & C.E.O. "We realized consumers are concerned about the 2,000 calories that each full holiday meal contains. That’s why we made our sodas zero calories and zero carbs. Now, you can enjoy all the mashed potatoes and butter without worrying about the carbs.

So thoughtful! Jones also came up with a limited edition Turkey & Gravy flavored lip balm, and we managed to get a hold of one. I didn't do a full on field test (unlike these intrepid soda drinkers) so this isn't an official review, but I can tell you a few things. It smells exactly like turkey and mashed potatoes- oily, greasy, starchy, all that goodness. The packaging is nostalgic, the glide is good, and it has has SPF 15, but it's hard to get past the taste, which basically tastes just like sliding a pat of butter across your lips would taste. For some, I'm sure that would be heaven. The novelty of the stick is intriguing and makes an excellent conversation piece, but I would probably refer the regular user of such a stick to Eaters Anonymous.

But who cares about pragmatics- kudos to Jones for coming up with an innovative flavor and actually doing it well.


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